Client Introduction
NASSCOM, India's leading trade association, represents the $250 billion technology industry. As the apex body, NASSCOM drives significant contributions to GDP, exports, employment, and global visibility, leading the largest private employment sector. AI Gamechangers, NASSCOM's prestigious AI awards program, promotes and recognizes innovative AI adoption across India.
Goals
- Get 200+ applications for the event within one month.
Strategy
- As the best LinkedIn Ads Agency, launched targeted LinkedIn ads to captivate innovators and tech enthusiasts.
- As the best graphic design company in Bangalore, crafted eye-catching static visuals to showcase the program's prestige.
- Produced an engaging 2D animated video, bringing the program’s goals and successes to life.
- Amplified visibility and inspired participation, fueling India's AI ecosystem growth.
Impact
Secured 500+ event applications from across India in just 1 month, boosting participation in NASSCOM's AI Gamechangers Awards.
"Saloni has a keen eye for what attracts a busy online user. Given the time at which we enlisted her services, she drafted out a no-frills focused approach to address our marketing concerns. She was easy to work with while asserting her views when necessary. All in all, a pleasure"
